The chapter focuses on the issue of transmedial and sensory exchange in the context of digital culture and biometric technology. It analyzes critically the epistemic claims behind the various brain... Show moreThe chapter focuses on the issue of transmedial and sensory exchange in the context of digital culture and biometric technology. It analyzes critically the epistemic claims behind the various brain-scanning technologies, focusing on the status of the inner images that underlie cognitive activity. Multimedia performances and artistic experiments designed in collaboration with neuroscientists open up new dimensions in the discussion of translation between different sensory modalities, as well as translation between human perceptive apparatus and computational systems. Engaging the methodologies of contemporary image science and critical neuroscience, the paper shows how artistic scenarios help to both localize and expand our understanding of mental imagery and to offer an alternative to the existing correlations-based approach. Show less