The current study explored (1) the immediate and prolonged effects of self-nudges promoting fruit intake in the home environment, (2) whether the effect of self-nudges on fruit intake persists... Show moreThe current study explored (1) the immediate and prolonged effects of self-nudges promoting fruit intake in the home environment, (2) whether the effect of self-nudges on fruit intake persists after self-nudges are no longer used (i.e. a temporal spillover effect) and (3) whether self-nudges can install healthy eating habits that, in turn, explain the temporal spillover effect. Participants (N = 331) were randomly assigned to either a control or self-nudge condition in which they had to choose a self-nudge promoting fruit consumption for 8 weeks. Thereafter, participants were asked to remove the self-nudge for 1 week to assess a possible temporal spillover effect. Results showed a positive effect of the self-nudges on fruit consumption right after implementation that continued during the 8 weeks in which the self-nudge was implemented, which was accompanied by an increase in fruit intake habit strength. However, a mixed picture emerged regarding the temporal spillover effect and no support was found for a mediation effect of habit strength. Although this study is only a first exploration of self-nudging to increase healthy food consumption, results indicate that self-nudging may be a promising extension of traditional nudging that can influence behaviour beyond out-of-home settings. Show less
Rookhuijzen, M. van; Vet, E. de; Adriaanse, M.A. 2023
Previous studies show that the effects of (non-transparent) nudges can spill over to later similar decisions without nudges. In the current study, we aimed to determine whether such nudge temporal... Show morePrevious studies show that the effects of (non-transparent) nudges can spill over to later similar decisions without nudges. In the current study, we aimed to determine whether such nudge temporal spillover effects are affected by making nudges transparent. The latter is recommended to (partly) mitigate ethical concerns surrounding the use of nudges. In two experiments, we nudged participants to complete a longer version of a survey. Participants were randomly assigned to either a control, a non-disclosed nudge (using a default to promote taking the longer survey) condition or a disclosed nudge (in which the use of the default nudge was explained) condition. In both Study 1 (N = 1270) and Study 2 (N = 1258) we observed a temporal spillover effect of the disclosed nudge, suggesting that transparency does not negatively affect the temporal spillover effect. Show less
Rookhuijzen, M. van; Vet, E. de; Adriaanse, M.A. 2021
Nudges, such as defaults, are generally found to be effective in guiding immediate behavioural decisions. However, little is known about whether the effect of a nudge can be lasting, meaning that... Show moreNudges, such as defaults, are generally found to be effective in guiding immediate behavioural decisions. However, little is known about whether the effect of a nudge can be lasting, meaning that it spills over to subsequent similar choices without the presence of a nudge. In three experiments, we explored the temporal spillover effects of a default nudge. The results of Experiments 1 (N = 1,077) and 2 (N = 1,036) suggest that nudging participants into completing a longer questionnaire affected their decision for the same behaviour a day later without the presence of a nudge. However, nudging participants into a healthier food choice in Experiment 3 (N = 969) did not result in such a temporal spillover effect. The results indicated that participants' change in attitude towards the nudged behaviour may partly explain the temporal spillover effects. These findings suggest that for some, but not all behaviours, default nudges may have the potential to yield temporal spillover effects and warrant a further investigation of boundary conditions and facilitators of the spillover effects of nudges. Show less
