The papers collected in this volume were first presented at a conference on 'Globalization, development and the making of consumers: what are collective identities for?' which was held in The... Show moreThe papers collected in this volume were first presented at a conference on 'Globalization, development and the making of consumers: what are collective identities for?' which was held in The Hague, The Netherlands, on 13-16 March 1997. The papers are concerned with the challenge to the development paradigm presented by its potential submersion within processes of economic globalization. The following chapters are on Africa: The accountability of commodities in a global marketplace: the cases of Bolivian coca and Tanzanian honey (Alberto Arce, Eleanor Fisher) - The Pentecostal gift: Ghanaian charismatic churches and the moral innocence of the global economy (Rijk van Dijk) - 'Progress' as discursive spectacle: but what comes after development? (David Mills on Uganda) - Christian mind and worldly matters: religion and materiality in the nineteenth-century Gold Coast (Birgit Meyer) - Mary's room: a case study on becoming a consumer in Francistown, Botswana (Wim van Binsbergen) - Second-hand clothing encounters in Zambia: global discourses, Western commodities and local histories (Karen Tranberg Hansen) - Globalization and the making of consumers: Zambian kitchen parties (Thera Rasing) - African corruption in the context of globalization (Jean-Pierre Olivier de Sardan) - Market expansion, globalized discourses and changing identity politics in Kenya (Andreas van Nahl) - The production of translocality: initiation in the sacred grove in southern Senegal (Ferdinand de Jong) - The production of 'primitiveness' and identity: Surma-tourist interactions (Jan Abbink) - Anthropology, identity politics, consumption and development in post-apartheid South Africa (P.A. McAllister) - Rural democratization in Zanzibar: the 1995 general elections (Greg Cameron). Show less
The paradigm of the enchanted global economy and the moral perils of involvement with foreign commodities suggests that anxieties about the generally immoral powers believed to exist within... Show moreThe paradigm of the enchanted global economy and the moral perils of involvement with foreign commodities suggests that anxieties about the generally immoral powers believed to exist within foreign objects result from an imperfect understanding of the global marketplace. However, urban Pentecostalists in Accra, Ghana, who are deeply engaged in the global economy, do not fear the moral dangers of commodities as such and do not lack an understanding of modern global capitalism. Ambiguities do arise when commodities are turned into gifts. Gifts carry sentiments, messages and intentions, and the obligation to give or to receive them may contain dangers. In dealing with this dilemma, Pentecostalism creates a space where free gifts can be given without material reciprocity, where commodities can be personalized without invoking evil powers, where its members can be delivered from the powers that emanate from the 'fie', the "house" or "shrine" of an ancestral deity, conveyed by gifts that cannot be refused, and where gifts may signal the purity of the giver's heart and soul. This multilayered gift-ideology and gift-economy enables Ghanaian Pentecostalism to occupy a pivotal position between the global economy and its own transational and transcultural relations, on the one hand, and local cultural structures dominated by gifts and reciprocal relations, on the other. Show less
