Training future crisis communication advisers in crisis response: applying scenario-based learning

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Citations Metrics Licensing Reprints & Permissions View PDF(open in a new window)View EPUB(open in a new window) Abstract Experiencing a crisis, reflecting on it, and using the insights gained for future scenarios is a crucial component of crisis management training. However, this is difficult to practice. We incorporated scenario-based learning (SBL) into our crisis communication course, where student groups create video statements on a crisis, choosing from one of six scenarios. Teachers provide each group with specific and additional information, making it essential to consider the different perceptions of stakeholders during an evolving situation. The strength of this exercise is that it shows how small contextual changes can significantly impact crisis communication outcomes. Student appraisal of the exercise is high, indicating that they find it valuable and engaging. This innovative method bridges the gap between academic literature and practical application, preparing students for real-world crisis communication challenges.